SeeCubic | Brand Platform & Messaging — Mackenzie Maher

SeeCubic | Brand Platform and Messaging Development

As part of a larger branding project, SeeCubic needed to develop a new name for their cutting edge visual display technology that would translate across placements (manufacturers, customers, home and event displays), be scalable for growth, and become synonymous with best-in-class visual tech. Developed naming strategy, process, directions and copy, based on brand/competitor/industry research, stakeholder interviews, etc.

Mackenzie Maher -- Creative Project Portfolio (1).pdf - Page 117 of 141.png

Mackenzie Maher -- Creative Project Portfolio (1).pdf - Page 118 of 141.png

Mackenzie Maher -- Creative Project Portfolio (1).pdf - Page 119 of 141.png

Mackenzie Maher -- Creative Project Portfolio (1).pdf - Page 120 of 141.png

Mackenzie Maher -- Creative Project Portfolio (1).pdf - Page 121 of 141.png

Mackenzie Maher -- Creative Project Portfolio (1).pdf - Page 122 of 141.png

Mackenzie Maher -- Creative Project Portfolio (1).pdf - Page 123 of 141.png

Mackenzie Maher -- Creative Project Portfolio (1).pdf - Page 124 of 141.png

Mackenzie Maher -- Creative Project Portfolio (1).pdf - Page 125 of 141.png

Mackenzie Maher -- Creative Project Portfolio (1).pdf - Page 126 of 141.png

Mackenzie Maher -- Creative Project Portfolio (1).pdf - Page 127 of 141.png

Mackenzie Maher -- Creative Project Portfolio (1).pdf - Page 128 of 141.png

Mackenzie Maher -- Creative Project Portfolio (1).pdf - Page 129 of 141.png

Mackenzie Maher -- Creative Project Portfolio (1).pdf - Page 130 of 141.png

Mackenzie Maher -- Creative Project Portfolio (1).pdf - Page 131 of 141.png

Mackenzie Maher -- Creative Project Portfolio (1).pdf - Page 132 of 141.png

Mackenzie Maher -- Creative Project Portfolio (1).pdf - Page 133 of 141.png

Mackenzie Maher -- Creative Project Portfolio (1).pdf - Page 134 of 141.png

Mackenzie Maher -- Creative Project Portfolio (1).pdf - Page 135 of 141.png

Mackenzie Maher -- Creative Project Portfolio (1).pdf - Page 136 of 141.png

Mackenzie Maher -- Creative Project Portfolio (1).pdf - Page 137 of 141.png

Mackenzie Maher -- Creative Project Portfolio (1).pdf - Page 138 of 141.png

Mackenzie Maher -- Creative Project Portfolio (1).pdf - Page 139 of 141.png

Mackenzie Maher -- Creative Project Portfolio (1).pdf - Page 140 of 141.png

SeeCubic | Visual Identity

Reef | Digital Ad Design